Stays · Hotel brand records 2026
By Richard J. · written from ValenciaRecord score 86/100Verified 26 September 2026
Rosewood is eighth of the twenty brands on our luxury hotel brand hierarchy, at 86 out of 100: 44 properties by its own count, run by Sonia Cheng as Chief Executive Officer of Rosewood Hotel Group, with New World Hotel Management Limited named as operator and no page we opened naming Chow Tai Fook Enterprises, the owner our hierarchy prints. This record is the evidence file behind that score. It sets out what Rosewood publishes about itself, how Forbes Travel Guide and the MICHELIN Guide rate the Rosewood hotels we could read, what could not be found, and where our other pages and Rosewood's own figures disagree.
Verified 26 September 2026 · rosewoodhotels.com (about, privacy policy, offers, media hub and press releases) · Rosewood's 2026 fact sheet and award fact sheet · Forbes Travel Guide · the MICHELIN Guide · our luxury hotel brand hierarchy of 7 September 2026
Is this your company? Correct a fact. Rosewood can correct any line of this record through the contact page. Corrections are logged with the previous value kept, and the score moves only if the evidence does.
Rosewood scores 86 out of 100, eighth of twenty brands: 16 of 20 for rate band, 22 of 25 for consistency across the portfolio, 18 of 20 for service depth, 14 of 15 for food and drink, and 16 of 20 for privacy and scale. The points are the luxury hotel brand hierarchy's of 7 September 2026, carried unchanged; under each criterion is what we could read on 26 September 2026. Two figures the hierarchy prints could not be confirmed on any Rosewood page we opened, its owner and its count of 38 hotels open with 21 in development; both are flagged below and in the stands section, and neither changes the score shown here.
| Criterion | Points | Out of | Evidence |
|---|---|---|---|
| Rate band | 16 | 20 | No Rosewood page prints an entry-room rate; its offers page shows Rosewood Advance, up to 15% off flexible rates at Rosewood London. The hierarchy places Rosewood in its premium band, EUR 800 to 2,000 a night. |
| Consistency across the portfolio | 22 | 25 | Rosewood's 2026 fact sheet counts 44 properties, and the same sheet also says '43 one-of-a-kind destinations'. Its 2026 award fact sheet lists 11 Forbes Travel Guide Five-Star hotels and 35 hotels with MICHELIN Keys: 7 with Three, 19 with Two, 9 with One; the MICHELIN Guide's own listings confirm Three at Rosewood Hong Kong and Two at Hôtel de Crillon and Rosewood Bangkok. |
| Service depth | 18 | 20 | The fact sheet counts over 10,000 associates for over 5,500 rooms, about 1.8 staff for every room across the portfolio by our arithmetic. |
| Food and drink | 14 | 15 | Forbes Travel Guide rates one Rosewood restaurant Five-Star for 2026, Caruso's at Rosewood Miramar Beach, and three Rosewood spas (Rosewood award fact sheet). |
| Privacy and scale | 16 | 20 | Rosewood Hong Kong has 413 rooms and suites, Rosewood London 263 rooms and 45 suites and Rosewood Miramar Beach 158 rooms and suites (Forbes Travel Guide); Castiglion del Bosco has 11 villas among its rooms. |
| Total | 86 | 100 | Luxury hotel brand hierarchy score of 7 September 2026, carried unchanged; evidence read 26 September 2026. |
Rosewood publishes detailed award figures, Forbes Five-Star hotels and MICHELIN Keys named by the dozen, and a 2026 fact sheet with a portfolio count. It publishes less that a guest could check before booking: no rate outside a single percentage-off programme, few room counts in its own words rather than a rating body's, and no page naming Chow Tai Fook Enterprises, the owner our hierarchy prints. Its own fact sheet does not agree with itself on the property count either, 44 in one place and 43 in another.

The record holds 19 facts about Rosewood, each with its source and grade. Grade A means the company's own site or terms; grade B means a rating body such as Forbes Travel Guide or the MICHELIN Guide, a registry or major press; grade C means a secondary source not confirmed elsewhere. Every line was read on 26 September 2026 unless its source says otherwise.
| Attribute | Value | Source · grade |
|---|---|---|
| Brand | Rosewood Hotels, part of Rosewood Hotel Group, which also runs the New World Hotels and Resorts and Carlyle and Co. brands | Privacy policy · A |
| Operator | New World Hotel Management Limited, named as directly involved in managing and operating properties; Rosewood's fact sheet says only that it is "a member of Rosewood Hotel Group, an international hotel management company"; Chow Tai Fook Enterprises, the owner our hierarchy prints, appears on no Rosewood page we opened | Privacy policy · A |
| Registered offices | Two addresses, both marked "Attn: Legal Department": 1250 Slocum St., Suite 737, Dallas, TX 75207 (map), and 21/F K11 Atelier, 728 King's Road, Quarry Bay, Hong Kong SAR (map) | Privacy policy · A |
| Founded | 1979; no founder is named on any Rosewood page we opened | Our story · A |
| Owner and leaders | Sonia Cheng, named "Chief Executive Officer, Rosewood Hotel Group"; no chairman or board is named on any page we opened | Tokyo opening release · A |
| Stock listing | None found; no ticker or exchange on any page opened | rosewoodhotels.com · A |
| Properties and rooms | Rosewood's 2026 fact sheet counts 44 properties and over 5,500 rooms; the same document also says "43 one-of-a-kind destinations" elsewhere, and its 15 May 2026 release says "44 one-of-a-kind destinations" | 2026 fact sheet · A; Tokyo release · A |
| Associates | Over 10,000, against over 5,500 rooms, about 1.8 staff for every room across the portfolio by our arithmetic | 2026 fact sheet · A |
| New projects | Fifteen listed with no opening years: Dubai, Hotel Bauer Venice, Mexico City, Milan, Blue Palace Crete, the Red Sea, Rome, Shanghai, Shenzhen, Calistoga, Ranfaru in the Maldives, Seoul, Exuma, Tokyo and Hangzhou; one of the fifteen, Tokyo, is already reported open in Rosewood's own press release of 15 May 2026 | 2026 fact sheet · A |
| Openings dated in 2026 | Rosewood Tokyo, its first urban hotel in Japan, open by 15 May 2026; Rosewood AMAALA on the Red Sea, its first coastal resort in Saudi Arabia, open by 18 August 2026 | Tokyo release · A; Red Sea release · A |
| Recognition | Rosewood Hong Kong kept No. 1 in The World's 50 Best Hotels 2026, its second year running; Rosewood Hotel Group was named the Ferrari Trento Most Admired Hotel Group 2026 | Press release · A |
| Forbes Travel Guide | Eleven Five-Star hotels named for 2026: Hôtel de Crillon, Castiglion del Bosco, Las Ventanas al Paraíso, Rosewood Doha, Rosewood Guangzhou, Rosewood London, Rosewood Mayakoba, Rosewood Miramar Beach, Rosewood San Miguel de Allende, Rosewood Sand Hill and Rosewood Villa Magna; no Four-Star list is printed; Forbes Travel Guide's own page lists Rosewood Hong Kong as Recommended | Award fact sheet · B; Rosewood Hong Kong on Forbes Travel Guide · B |
| MICHELIN Keys | Thirty-five hotels on Rosewood's own award fact sheet: Three Keys for 7, including Rosewood Hong Kong and Rosewood Castiglion del Bosco; Two Keys for 19, including Rosewood London, Rosewood Miramar Beach, Hôtel de Crillon and Rosewood Bangkok; and One Key for 9, including Rosewood Doha and Rosewood Guangzhou; no year is printed on that listing. The MICHELIN Guide's own city listings confirm Three Keys at Rosewood Hong Kong and Two Keys at both Hôtel de Crillon and Rosewood Bangkok | Award fact sheet · B; Hong Kong listing · B; Paris listing · B; Bangkok listing · B |
| Restaurants and spas | One Five-Star restaurant, Caruso's at Rosewood Miramar Beach; three Five-Star spas, Aaya at Rosewood Hong Kong and Sense at both Rosewood Mayakoba and Rosewood Miramar Beach | Award fact sheet · B |
| Rooms at named hotels | Rosewood Hong Kong 413 rooms and suites; Rosewood London 263 rooms and 45 suites; Rosewood Miramar Beach 158 rooms and suites; Rosewood Castiglion del Bosco 11 villas | Forbes Travel Guide · B; London · B; Miramar Beach · B; Castiglion del Bosco · B |
| Published rates | None outside promotions; Rosewood Advance gives up to 15% off flexible rates, seen live on Rosewood London | Offers · A |
| Loyalty and booking perks | No consumer loyalty programme found; the Rosewood Elite address redirects to generic content reading "Gather More, Gain More"; our Direct vs Amex FHR vs Virtuoso guide names "Rosewood Elite" as an advisor perk programme, but no Rosewood page describing it could be opened | Direct vs Amex FHR vs Virtuoso · B |
| Legal and regulatory events | None found on the privacy policy, media hub or about pages we opened; no third-party legal source was reachable this session | Privacy policy · A |
| Our other pages | No. 8 of 20 on the hierarchy at 86; 86 on our four-brand duel; 12 of 100 on our branded residences index, which scores residence programmes, not hotels | Hierarchy · B; Duel · B; Residences index · B |
Rosewood is run by Sonia Cheng, named "Chief Executive Officer, Rosewood Hotel Group" on its own press releases; the operating entity named in its privacy policy is New World Hotel Management Limited, and Chow Tai Fook Enterprises, the owner our hierarchy prints, appears on no Rosewood page we opened.
The privacy policy gives two head office addresses, both marked "Attn: Legal Department": 1250 Slocum St., Suite 737, Dallas, TX 75207, and 21/F K11 Atelier, 728 King's Road, Quarry Bay, Hong Kong SAR. The same policy names regional operating entities, Rosewood Hotels and Resorts Netherlands B.V. for Europe, the Middle East and Africa and Rosewood Hotels and Resorts, L.L.C. for the Americas, and covers the New World Hotels and Resorts and Carlyle and Co. brands under the same group. No stock listing appears on any page we opened. Rosewood dates itself to 1979 on its our story page, and names no founder there.
Two of our own pages name an owner Rosewood does not. Our luxury hotel brand hierarchy prints Chow Tai Fook Enterprises through Rosewood Hotel Group, and our four-brand duel says Rosewood Hotel Group is controlled by Hong Kong's Cheng family. Rosewood's own corporate and parent group pages returned no readable content this session, so neither claim could be checked at the source, and this record treats both as unconfirmed until they can be.
Rosewood says 44 in its 2026 fact sheet, "44 one-of-a-kind destinations", though the same document also says 43 elsewhere; our hierarchy counts 38 open with 21 in development. The fact sheet lists fifteen more properties under "new projects", with no opening year for any of them, read on 26 September 2026.
| Project | Where | Status on rosewoodhotels.com |
|---|---|---|
| Rosewood Tokyo | Tokyo, Japan | Listed as a new project, reported open by 15 May 2026 |
| Rosewood Red Sea | Shura Island, Saudi Arabia | Listed as a new project, no year given |
| Rosewood Dubai | Dubai, UAE | Listed as a new project, no year given |
| Rosewood Rome | Rome, Italy | Listed as a new project, no year given |
| Rosewood Ranfaru | Maldives | Listed as a new project, no year given |
Rosewood's lists overlap: Tokyo appears among the fifteen new projects although Rosewood reported it open on 15 May 2026, and Rosewood AMAALA, which Rosewood reported open on the Red Sea on 18 August 2026, is a different property from the Shura Island project on the list; the hierarchy's own 38-open figure is dated 7 September 2026 and goes to its next update alongside this gap. Rosewood's own award fact sheet still lists "Rosewood Le Guanahani St. Barth" among its Two Key hotels, and the MICHELIN Guide's own St-Barthélemy listing names the same hotel the same way, Two Keys; Airelles' own site names it Le Guanahani, Saint-Barthélemy, as due to open on 1 November 2026 under its own brand. Both are printed here as each brand states them, with no transfer between the two inferred. One of the fifteen new projects is Rosewood Ranfaru in the Maldives; how the resorts already open there compare is set out in our Maldives overwater villa guide. What Rosewood calls "Rosewood Residences" is named as a brand concept on the fact sheet with no operational count printed anywhere we opened, a gap our branded residences index scores on its own axis, not the one above.
Rosewood's own 2026 award fact sheet lists eleven Forbes Five-Star hotels and thirty-five with MICHELIN Keys, seven of them at the top grade, Three Keys.
| Hotel | Forbes Travel Guide | MICHELIN Keys | Rooms |
|---|---|---|---|
| Rosewood Hong Kong | Recommended | Three | 413 rooms and suites |
| Rosewood Castiglion del Bosco | Five-Star | Three | 11 villas |
| Rosewood London | Five-Star | Two | 263 rooms and 45 suites |
| Rosewood Miramar Beach | Five-Star | Two | 158 rooms and suites |
| Hôtel de Crillon | Five-Star | Two | Not read |
| Rosewood Doha | Five-Star | One | Not read |
| Rosewood Bangkok | Not read | Two | Not read |
Forbes Travel Guide grades hotels Recommended, Four-Star or Five-Star, and the MICHELIN Guide gives one to three Keys; neither listing we read prints the year of the award, though Rosewood's own fact sheet dates itself 2026. Rosewood Hong Kong holds the brand's top MICHELIN grade and was ranked No. 1 in The World's 50 Best Hotels 2026, and is not on the eleven-hotel Forbes Five-Star list its own fact sheet prints: Forbes Travel Guide's own page lists it as Recommended. Room counts here come from Forbes Travel Guide, not Rosewood's own pages: Rosewood Hong Kong, Rosewood London, Rosewood Miramar Beach and Rosewood Castiglion del Bosco, whose eleven villas are the kind of stay weighed in our villa versus hotel guide.
The MICHELIN Guide's own city listings confirm three of these Keys directly, each read on 26 September 2026: Three Keys at Rosewood Hong Kong, Two at Hôtel de Crillon and Two at Rosewood Bangkok, whose MICHELIN entry links the restaurant Nan Bei.
Rosewood runs no consumer loyalty programme its own pages describe; its only named direct booking perk is Rosewood Advance, up to 15% off flexible rates, seen live on Rosewood London.
The Rosewood Elite address on Rosewood's site redirects to generic content whose only programme-like text is "Gather More, Gain More", which reads as an incentive for group and meetings business rather than a guest loyalty scheme. Our Direct vs Amex FHR vs Virtuoso guide names "Rosewood Elite" alongside Belmond Bellini Club, Mandarin Oriental Fan Club and Peninsula PenClub as an advisor perk programme, but no Rosewood page describing what it delivers could be opened. Our Booking.com vs direct audit found Hôtel de Crillon and Rosewood Villa Magna priced close to identical on Booking.com and direct, with neither hotel's own page printing a rate to check that against.
For a traveller who tracks status, that is the gap: a Rosewood stay earns no chain points of its own. The chain programmes are compared in our Hilton Diamond vs Marriott Titanium vs Hyatt Globalist guide and our hotel status match guide, and premium travel cards are compared in our Amex Platinum vs Chase Sapphire Reserve comparison and our best luxury travel credit cards guide.
Rosewood suits a traveller who wants a large flagship hotel in a major city with a Forbes rating or a MICHELIN Key attached; it suits less well anyone who wants the scale of a small resort or a nightly rate before enquiring.
Its two best documented hotels by room count, Rosewood Hong Kong at 413 rooms and suites and Rosewood London at 263 rooms and 45 suites, are large by the standard of the tier above it on our hierarchy; how those two cities rank for a short stay is in our best city break destinations guide. What a front desk at a hotel this size actually records at check-in, alias or otherwise, is covered in our hotel check-in privacy guide.
Rosewood frames its aim as what it calls "Relationship Hospitality", a stated belief that people and place should each add something to the other, rather than naming a single traveller segment. Where Rosewood is full or does not fit, the other brands scored alongside it on our luxury hotel brand hierarchy and our best luxury travel companies guide are the next places to look.
Which brand, whether to trust the portfolio count, how to book and which hotel holds the MICHELIN Key are the next decisions, and each has its own page here.
| Decision | What matters | Where we cover it |
|---|---|---|
| Which brand | Twenty brands scored on the same five criteria, and four set side by side. | Luxury hotel brand hierarchy; Aman vs Six Senses vs Rosewood vs Belmond |
| Trusting the count | 44 properties by Rosewood's own count against the hierarchy's 38 open. | Luxury hotel brand hierarchy |
| How to book | Direct, an adviser or a card programme; Rosewood names one of the three. | Direct vs Amex FHR vs Virtuoso; Booking.com vs direct |
| Points or no points | No Rosewood stay earns chain status. | Hilton vs Marriott vs Hyatt top tiers; Status match guide |
Rosewood appears on six Uncompromised Travel pages with a position or a figure, and holds a numbered rank on one of them.
| Page | Position | Note |
|---|---|---|
| Luxury hotel brand hierarchy | No. 8 of 20, 86/100 | Prints "38 hotels in 23 countries with 21 more in development" and the owner as Chow Tai Fook Enterprises through Rosewood Hotel Group; Rosewood's own fact sheet counts 44 properties and names New World Hotel Management Limited as operator, not Chow Tai Fook |
| Aman vs Six Senses vs Rosewood vs Belmond | Tier 2, 86 | Names Rosewood Hotel Group as controlled by Hong Kong's Cheng family and says Rosewood Hong Kong was No. 1 in The World's 50 Best Hotels 2025; Rosewood's own 16 September 2026 release says it kept that position in 2026 too |
| Should you book a brand-new luxury hotel? | No score | Names Rosewood Rome among openings weighed against the risk of a first season; Rosewood's own fact sheet lists Rome among 15 new projects with no opening year |
| Branded residences index | 12/100, scoring residences | Counts "4 open and 1 announced, United States only" for Rosewood Residences; Rosewood's fact sheet names the concept but prints no operational count of its own |
| Booking.com vs direct | Near parity, not priced | Finds Hôtel de Crillon and Rosewood Villa Magna priced close to identical direct and on Booking.com; neither hotel's own page prints a rate to check that against |
| Direct vs Amex FHR vs Virtuoso | Advisor perk programme named, no score | Names "Rosewood Elite" among advisor perk programmes; the address on Rosewood's own site for that name redirects to generic content with no programme described |
The nearest scores on the hierarchy belong to Four Seasons just above and Mandarin Oriental and The Peninsula just below, with Soneva at the top of the next tier up. Aman, Six Senses and Belmond are set against Rosewood on our four-brand duel.
| Brand | Score | How it differs |
|---|---|---|
| Soneva | 88 | Three Maldives resorts only, run by CEO Neil Gallagher from a Dubai head office, against Rosewood's 44 properties across many countries |
| Four Seasons | 87 | Head office in Toronto, with Alejandro Reynal as President and CEO; no confirmed owner on its own pages either |
| Mandarin Oriental | 85 | A named parent, the Jardine Matheson Group, with Laurent Kleitman as Group Chief Executive; Rosewood's pages name no parent |
| The Peninsula | 85 | A named owner, The Hongkong and Shanghai Hotels, Limited, chaired by Sir Michael Kadoorie; Rosewood's pages name no owner |
Seven things a guest would want could not be found or verified for Rosewood. Supplying a verifiable source closes a gap; it changes the evidence, never the rubric.
| Missing | Where we looked |
|---|---|
| Confirmation that Chow Tai Fook owns the group | Rosewood's own group and parent pages, which would not open this session |
| A founder's name | Rosewood's About, Our Story and Our Culture pages |
| An operational count for Rosewood Residences | The 2026 fact sheet and Rosewood's Offers page |
| Opening dates for the fifteen new projects | The 2026 fact sheet, which lists them with no dates |
| Rosewood's own room count for a named hotel | Rosewood's property pages, including Mayakoba, Villa Magna and The Carlyle |
| A nightly rate in any stated currency | The Offers page, which shows discounts, not a rate card |
| Confirmed Amex Fine Hotels + Resorts or Virtuoso ties | Rosewood's own pages; only our FHR guide names Rosewood Elite |
Rosewood's own pages date three changes in 2026: a first hotel in Japan, a first coastal resort in Saudi Arabia, and a second year at No. 1 in The World's 50 Best Hotels; its fact sheet's fifteen further projects carry no dates.
| When | What happened | Source |
|---|---|---|
| 15 May 2026 | Rosewood opens in Tokyo, its first urban hotel in Japan | Rosewood media hub |
| 18 August 2026 | Rosewood AMAALA opens on the Red Sea, its first coastal resort in Saudi Arabia | Rosewood media hub |
| 16 September 2026 | Rosewood Hong Kong keeps No. 1 in The World's 50 Best Hotels for a second year, and Rosewood Hotel Group is named Ferrari Trento Most Admired Hotel Group 2026 | Rosewood media hub |
| By 26 September 2026 | Rosewood's fact sheet lists 44 properties and fifteen new projects with no opening year given for any of them | 2026 fact sheet |
No Rosewood page we opened names an owner. Its privacy policy names New World Hotel Management Limited as the entity managing and operating its properties, and Sonia Cheng is named Chief Executive Officer of Rosewood Hotel Group. Our own hierarchy prints the owner as Chow Tai Fook Enterprises, which could not be confirmed on any Rosewood page.
Rosewood's 2026 fact sheet counts 44, though the same document also says 43 in one place. Fifteen more are listed as new projects with no opening year; one of those, Tokyo, was reported open on 15 May 2026, and Rosewood AMAALA on the Red Sea opened on 18 August 2026.
No consumer loyalty programme was found on any Rosewood page. Its Rosewood Elite address redirects to generic content about group business, not a guest scheme, and our own guide names Rosewood Elite as an advisor perk programme with no Rosewood page describing it.
Rosewood prints no nightly rate outside its own booking engine. Its only stated perk is Rosewood Advance, up to 15% off flexible rates, seen live on Rosewood London. Our luxury hotel brand hierarchy places Rosewood in its premium band, EUR 800 to 2,000 a night.
Rosewood's own award fact sheet lists 35 hotels with MICHELIN Keys for 2026: seven with the top grade, Three Keys, including Rosewood Hong Kong and Rosewood Castiglion del Bosco; 19 with Two Keys; and 9 with One Key. The MICHELIN Guide's own listings confirm Three Keys at Rosewood Hong Kong and Two Keys at both Hôtel de Crillon and Rosewood Bangkok. The listing prints no separate year for each award.
Eleven are, by Rosewood's own count for 2026: Hôtel de Crillon, Castiglion del Bosco, Las Ventanas al Paraíso, Rosewood Doha, Rosewood Guangzhou, Rosewood London, Rosewood Mayakoba, Rosewood Miramar Beach, Rosewood San Miguel de Allende, Rosewood Sand Hill and Rosewood Villa Magna. Rosewood Hong Kong, one of its seven Three-Key hotels, is not on that list; Forbes Travel Guide's own page lists it as Recommended.
Room counts come from Forbes Travel Guide, not Rosewood's own pages: 413 rooms and suites at Rosewood Hong Kong, 263 rooms and 45 suites at Rosewood London, 158 rooms and suites at Rosewood Miramar Beach, and 11 villas at Rosewood Castiglion del Bosco. Rosewood publishes no room count for most of its hotels.
1979, by Rosewood's own account on its about page. No founder is named on any page we opened.
Rosewood's privacy policy gives two addresses, both marked "Attn: Legal Department": 1250 Slocum St., Suite 737, Dallas, TX 75207, and 21/F K11 Atelier, 728 King's Road, Quarry Bay, Hong Kong SAR.
On our luxury hotel brand hierarchy Four Seasons scores 87 and Rosewood 86, one point apart in the same tier. Four Seasons publishes a head office in Toronto and names Alejandro Reynal as President and CEO; Rosewood names Sonia Cheng as Chief Executive Officer, but neither brand's own pages confirm an owner.
Read next
Richard J. · Uncompromised Travel · written from Valencia · first published 26 September 2026 · facts verified 26 September 2026
We use cookies to improve user experience. Choose what cookie categories you allow us to use. You can read more about our Cookie Policy by clicking on Cookie Policy below.
These cookies enable strictly necessary cookies for security, language support and verification of identity. These cookies can’t be disabled.
These cookies collect data to remember choices users make to improve and give a better user experience. Disabling can cause some parts of the site to not work properly.
These cookies help us to understand how visitors interact with our website, help us measure and analyze traffic to improve our service.
These cookies help us to better deliver marketing content and customized ads.