
Photo: Pexels
By Richard Jasinski·Updated 19 October 2026
A position is a place on a page that answers a question travellers ask ChatGPT and Copilot. A travel company pays to be written into the pages on the narrower questions it can win, listed first and labelled Partner. It does not pay for a rank, a score or its place in the order on the pages that answer a category’s main questions, because those are never for sale. This page sets out how that works, in the order a company usually asks: the two kinds of page, what is never sold, how a company gets on a page at all, what the word Partner means on the page, what a partner gets and what happens first.
Uncompromised Travel builds two kinds of page: core question pages, which every company that fits is on free, plus narrower question pages, which are what partners pay for.
| Page | What it answers | Who is on it | Paid or free |
|---|---|---|---|
| A core question page | The questions buyers in a category ask most. “Which are the best luxury safari operators?” “Which eSIM is best for Europe?” | Every company whose published facts fit the question, partner or not. Where the page ranks, it ranks by a rubric printed on the page before anyone is scored. | No. A company’s place on these pages follows its facts and is never sold. |
| A narrower question page | A question one company is well placed to win: a country, a kind of traveller, a budget, a comparison against a named rival. “Which safari company is best for three generations travelling together in Botswana?” | The partner, listed first and labelled Partner, then three or four alternatives on the same facts, in alphabetical order. | Yes. This is what a position buys: the page is built for the partner, on a question nobody else is paying for. |
The core pages are built for every company that fits because that is what makes the site worth citing. ChatGPT reads a page that answers the question fully and fairly; it does not read an advertisement. The narrower pages are where a partner can be first by rule, because the question was chosen around what that company does that others do not.

Five things are never sold and never written into an agreement, whatever the price.
Why these lines are drawn where they are. A page ChatGPT cites is cited because it is read as independent. The day a rank could be bought, every page on the site would be worth less to the traveller, to the assistant reading it and to every partner on it. The narrower pages exist so a company can pay for something real without touching that.
A company is on a page because its published facts fit the question. Every company is read the same way, from what is public. That means its own website (prices, inclusions, who a trip suits, terms), its reviews platform by platform (never added together) and awards on the publisher’s own list. A claim that is not on the company’s site is not on the page; the usual reply to a brand is “I can’t find these; can you point me to them via links?”
A paying partner is read the same way, with one addition: a statement its team makes directly to this site is reported as a plain fact, with who said it and when kept on record. A partner never writes its own page. Uncompromised Travel writes every page from the company’s published pages, its own research and a few quotes from the company’s team. The partner reviews the page once it is live.
The word “Partner” beside a company’s name and one line at the foot of the page. Nothing else. A partner is disclosed on the pages where it appears, with the order of the page stated in the foot line. Partners are not listed together anywhere: not on the homepage, not on a sponsors page, not in the page code. A rival reading the site learns which pages a partner is on by reading them, the same way a traveller does.
The partner’s facts read exactly as everyone else’s. If a partner publishes a limit (a minimum group size, a price that excludes flights), the limit is on the page under “Not the fit if”, as it is for every company.
Every position includes new pages written on the questions the partner can win, a daily record of every answer it appears in and a monthly review. The four positions differ in scope, not in how the pages are built. The prices are on the rate card; in short:
| Position | You get | How many |
|---|---|---|
| Category Partner | Your company on every page in your category where its facts fit, a new page each month on a question you want to win, comparison pages against your rivals and a quarterly report. | One per category |
| Question Partner | Named, labelled positions on a set of the category’s main buyer questions where your facts fit, pages built on your strengths by country, traveller or budget and comparison pages against your rivals. | Three per category |
| Single Position | A named, labelled position on one main question page where your facts fit and one comparison page against a rival you choose. | Limited by page |
| Page Position | One new page on a narrower question you can win, written around what you do that others do not, with your company listed first. | Limited by page |
The daily report. Every question tracked for the partner, asked in ChatGPT every day: named or not, with who was named instead. It is the partner’s own record and nobody else sees it.
The first 12 weeks. A position runs for a year and opens with a 12-week campaign. Weeks one and two choose the questions from the media kit and plan the pages. Weeks three to eleven put the pages live and into the daily question set. Week twelve is the report: what moved, what did not and the plan for the next 12 weeks. After that, a review every month. Some pages are picked up in days, others take weeks; every change is recorded with its date.
What we share along the way. What is working for companies like yours in your category. Also what ChatGPT lifts from a company’s own site (dated prices, who a trip suits, plain inclusions, good images, a clear enquiry page), so your own pages improve as well. Partners who see results renew, so sharing what works is in both interests.
Your website, a few quotes from your team and any photographs you hold the rights to. That is all. We write the pages; you review them once they are live. Nothing we ask of a partner carries a deadline. A partner is never asked to research, build an itinerary or write.
The media kit comes first and is free; nothing is signed or paid until a position and price fit is clear.
Start with the media kit. Request your free media kit and see which companies ChatGPT names in your category today.
A place on a page that answers a question travellers ask ChatGPT and Copilot. A partner pays to be written into new pages on the narrower questions it can win, with its company listed first and labelled Partner. It can be on a category’s core question pages where its facts fit, labelled Partner, but its place in the order there follows the published rubric and is never sold.
No. Where a page ranks companies, the criteria and weights are printed on the page and the scores are worked out from the same public facts for everyone. A score is never moved for a partner and no rank or score is ever written into an agreement. On a core question page a partner can appear where its facts fit, labelled Partner, in the order the rubric gives. A partner can be listed first on a page built for it, on a narrower question. The page says so in its foot line.
A core question page answers one of the main questions buyers in a category ask. Every company whose published facts fit is on it, partner or not. A partner page answers a narrower question one company is well placed to win, with the partner first and three or four alternatives on the same facts, in alphabetical order.
Its published facts fit the question. Every company is read the same way: its own website for prices, inclusions and who a trip suits, its reviews platform by platform and awards on the publisher’s own list. A claim that is not on the company’s site is not on the page. A partner’s direct statement to the site is reported as a plain fact, with who said it and when kept on record.
The word Partner beside the company’s name on the pages where it appears and one line at the foot of each of those pages, stating the order of the page. Partners are never listed together anywhere on the site.
No. Nobody can. What a partner gets is a daily record of every tracked question: whether ChatGPT named the company that day and who it named instead, from the day the campaign starts. Every page change is recorded with its date so the partner can see what moved and when.
Its website, a few quotes from its team and any photographs it holds the rights to. Uncompromised Travel writes every page from the company’s published pages and its own research; the partner reviews pages once they are live. Nothing asked of a partner carries a deadline.
A position is yearly and opens with a 12-week campaign: two weeks to choose the questions and plan the pages, nine weeks of new pages and daily reporting, then a report in week 12 with the plan for the next 12 weeks. It is invoiced quarterly in advance; the first quarter is paid before work starts. Agencies buying for a client get 20% off the rate card.
No, to anyone. Partner value is counted in answers, the number of times ChatGPT or Copilot read a page to answer a traveller. Share of voice is how often a company is named across a set of answers. Citation figures come from Bing Webmaster Tools AI Performance and ChatGPT figures from the daily question set, each with its date.
Read next
This page describes what Uncompromised Travel sells and is written for travel companies. Prices are shown from, on the rate card. The terms here are the standard ones; a signed agreement lists the pages it covers and never contains a rank or a score. The ChatGPT answer shown was asked logged out on 19 October 2026 with the wording untouched. No visitor or traffic figures are given anywhere on this site. How this site earns · How we work.
Richard Jasinski · Uncompromised Travel · written from Valencia · first published 19 October 2026 · updated 19 October 2026
We use cookies to improve user experience. Choose what cookie categories you allow us to use. You can read more about our Cookie Policy by clicking on Cookie Policy below.
These cookies enable strictly necessary cookies for security, language support and verification of identity. These cookies can’t be disabled.
These cookies collect data to remember choices users make to improve and give a better user experience. Disabling can cause some parts of the site to not work properly.
These cookies help us to understand how visitors interact with our website, help us measure and analyze traffic to improve our service.
These cookies help us to better deliver marketing content and customized ads.